Data

3 Reasons You Should Work With an Agency to Achieve Your Company Goals

The COVID-19 pandemic has caused irreversible changes in companies’ sales and growth, consumer interest, and consumption patterns. This new normal has affected businesses, leading to an increased adoption of digital channels to reach target audiences, keep up with trends, and achieve product sales. To achieve your...

December 5, 2020 In Communication, CSR, Data, Digital Marketing, Strategy 0

How Will Facebook Shops Affect Small Businesses?

On May 19, 2020, Facebook officially announced the introduction of Facebook Shops. This initiative has been trailed by mixed reactions as is typical of business innovations by Mark Zuckerberg’s social media and technology company. Citing the challenge of struggling small businesses and the increasing closure...

May 28, 2020 In Communication, CSR, Data, Digital Marketing, Social Media, Strategy, Technology 0

The Online Search Habits of Nigerians in 2017 (The “How-to” Edition)

Google recently released its 2017 top searches report by Nigerians, and what stood out was the prominence of “How-to” queries. I was curious about what exactly people in each geopolitical zone wanted to learn. So I got to work. I compiled a list of Google...

March 13, 2018 In Data 1